DriftHQ.com is an online retailer specializing in drift car parts and accessories. The company caters to drift enthusiasts of all experience levels, from beginners to professional drivers, offering a wide range of products to transform stock cars into drift-ready machines.

Founded in July 2018, Drift HQ embarked on a journey to enhance their online presence through engaging video content. They collaborated with Locksley, a seasoned video content creator, who provided valuable insights, innovative ideas, and expertly filmed and edited social media and long-form content. Locksley's contribution played a crucial role in elevating Drift HQ.'s brand visibility and audience engagement.

Moreover, Locksley's involvement extended beyond the camera lens, as he became a prominent personality in Drift HQ's video content. His charismatic presence and deep understanding of the drift car culture added a unique and relatable touch to the brand's storytelling, resonating with viewers and fostering a sense of community among drift enthusiasts worldwide.

Event Films

Locksley's expertise in creating high impact event recap films played a crucial role in helping Drift Hq elevate their brand presence by showcasing the exhilarating drift events they organized across various locations, both nationally and internationally. Through visually captivating storytelling and dynamic cinematography, Locksley captured the essence of each event, highlighting the adrenaline-fueled moments and the passion of the participants.

One standout project that exemplifies Locksley's creative vision and technical skill was the filming of rounds of the drift series in Brasil, which was hosted by the prestigious Super Drift Brasil. Immersed in the vibrant atmosphere of the Brazilian drift scene, Locksley masterfully documented the intense competition, the skillful maneuvers of the drivers, and the enthusiastic response of the spectators. The resulting film not only showcased the thrilling action on the track but also captured the cultural richness and unique energy of the Brazilian drift community.

Commercials

One of the pivotal factors that significantly contributed to the expansion and success of the Drift HQ brand was the proactive approach taken by its owners towards advertising. By embracing the use of targeted advertisements, they were able to harness the power of inbound marketing, effectively reaching out to a pre-qualified audience already interested in their products and services. This strategic decision not only increased brand visibility but also fostered a strong connection with potential customers who were genuinely intrigued by what Drift HQ had to offer. Through the clever utilization of ads, the brand positioned itself as a prominent player in its industry, drawing in a steady stream of engaged individuals eager to explore the innovative solutions provided by Drift HQ. This marketing tactic not only boosted brand awareness but also solidified Drift HQ's reputation as a go-to destination as the on stop shop to build your drift car.